The West Michigan Environmental Action Council (WMEAC) was founded by a diverse group of concerned citizens and organizational stakeholders in 1968. WMEAC is uniquely positioned to respond to emerging issues and new threats to West Michigan’s natural and human ecologies, focused on Building Sustainable Communities and Protecting Water Resources. Working with Josh Leffingwell and interns at WMEAC, the site was completely rebranded and reorganized to streamline processes, events, donations, and sales.